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I am a UX Researcher & Service Designer based in London who is passionate about leveraging research insights to inform user-centered design and digital strategy decisions that will have a sustainable impact on users. Through my 2+ years of UX industry experience, I have worked on various digital transformation and experience redesign projects with clients from a diverse range of sectors (e.g. Financial Services, Media & Entertainment, Mining, Power & Utilities).
Outside of UX, you can find me creating social media content for brands or training to be a spin instructor 🚴♀️ Curious? Learn more here!
Skills 🛠️
UX Skillsets includes:
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Card sorting
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Depth Interviews
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Diary Study
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Ethnographic Research
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Heuristic Evaluation
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Journey Mapping
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Service Design Blueprinting
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Survey Design
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Usability Testing
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Workshop Design and Facilitation
UX Design Toolkit includes:
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Adobe XD
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Balsamiq
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Canva
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Figma
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iMovie
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Miro
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Mural
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Optimal Workshop
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UserTesting
My UX Journey
🎓 Prior to pursuing my Master's Degree, I obtained my Bachelor of Arts majoring in Urban Studies, and double minoring in Book & Media Studies and Digital Humanities at the University of Toronto.
🖥️ Throughout my undergraduate studies, I've always had a passion to leverage technological tools to find innovative solutions that address the needs of communities. Furthermore, I enjoy exploring the digital arts through content creation and photography.
🔍 Through connecting with mentors, I discovered the field of UX Design and it sparked my interest. The field of UX is the intersection of art and technology which strongly aligns with my passions. Thus, I began to pursue the Master of Information (UX Design) program at the University of Toronto.
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